Former Apple Genius, Scotty Loveless, shares his insights on iOS battery drain from his two years of working as an Apple Genius.

Two things stuck out to me:

I have confirmed this behavior on multiple iPhones with the same result: percentage points actually increase after disabling these background functions of Facebook.

After iOS 7's changes to multitasking, this sheds some light for me:

By closing the app, you take the app out of the phone's RAM . While you think this may be what you want to do, it's not. When you open that same app again the next time you need it, your device has to load it back into memory all over again. All of that loading and unloading puts more stress on your device than just leaving it alone. Plus, iOS closes apps automatically as it needs more memory, so you're doing something your device is already doing for you. You are meant to be the user of your device, not the janitor.

The truth is, those apps in your multitasking menu are not running in the background at all: iOS freezes them where you last left the app so that it's ready to go if you go back. Unless you have enabled Background App Refresh, your apps are not allowed to run in the background unless they are playing music, using location services, recording audio, or the sneakiest of them all: checking for incoming VOIP calls , like Skype. All of these exceptions, besides the latter, will put an icon next to your battery icon to alert you it is running in the background.

Benedict Evans:

That's a perfectly legitimate question to ask, and Christmas was one big A-B test as to what tablet proposition people actually want. However, what does it tell you if someone says 'I want to save $100 and get the cheap-looking one with no apps'? Are they a good target for any publisher or developer? This is at the root of the staggeringly low engagement on Android tablets that all publishers report - under 5% of what they see on the iPad: self-selection by the users. People who buy cheap tablets are effectively declaring that they value the saving over the apps.

There will always be some piece of the market for consumers that have very little expectations and needs from a device. But for everyone else, there is so much more to consider.

The question should never be limited to "which smartphone/tablet/computer has the best specs and price right now?" The real question is:

Which platform/ecosystem has the best future to invest in?

For that past couple years, I've felt that I could totally be happy with an Android as my phone and an iPad as my secondary mobile device. I felt the smartphone should be for communication and the iPad should be for everything else. So for Christmas, I decided it was time to step outside of my Apple bubble.

I bought the Moto G.

"Why did you switch??"

Let me clarify: I didn't switch. I'm still a very happy and loyal iPhone user. But there are two reasons why I bought my first Android.

Mobile Web Development

For most of my career, I've worked at marketing agencies where my job was to pump out as many sites as quickly as possible. But now that I'm an in-house web developer, all my projects are ongoing and long-term. For the first time in my career, I finally have the opportunity/responsibility to optimize my sites to be as fast as they can be.

As the mobile internet continues to grow, I need to be able to stay on top of both Android and iOS.

Google

When it comes to web services, nothing beats Google. And to be frank, I don't trust iCloud. I don't use iCal, iMessage, @iCloud.com email, iChat, or Safari. Instead, I use Gmail, Google Calendar, Hangouts, Google Drive, Google Voice, and Chrome.

To me, investing in Android doesn't mean "switching sides." Rather, I see it as moving myself closer to Google, a company that I've always loved for their web services.

"Why'd you pick the Moto G??"

For an unlocked smartphone with the latest OS, you simply cannot beat $179. And because it's manufactured by Motorola, a Google company, I have faith the device will have great support for OS updates in the future.

As a budget phone, the Moto G does have its shortcomings. The camera sucks, there is no LTE support, and it's only 16 GB…but none of those matter to me! I only need to be able to test my sites in the web browser. Anything else is a bonus.

Speaking of bonuses, the Moto G comes with 50 GB of complimentary Google Drive space.

To me, the Moto G is the iPod touch of Android that just happens to have phone capabilities.

What I Love About Android

• App Defaults & Intents — One specific problem for me is finding the right video player that works with all my cloud/network drives. On iOS, I'd constantly be making trade-offs. I'd find a video player with a great interface…but had shitty cloud integration. Or I'd find a video player with great cloud integration…but a shitty interface. With Android, I can easily pick an episode of Modern Family from my Dropbox and open it in MX Player Pro.
• LED notifications — It's smart, simple, and saves a lot of battery by not lighting up the touchscreen everytime a push notification comes in. If they had this for iPhone, I'd use this to notify me of unread messages from certain people. (But then again, maybe smartphone LED notifications will be overshadowed by push-enabled iWatch/smartwatches.)
• Launcher & Lock Screen customization — This has a lot of potential. Aviate, Cover, and Facebook Home are all playing with some innovative ideas but I'm still waiting to see one launcher/lock screen app that really nails it.
• Bigger screens are awesome for reading and watching videos. The two most-used apps on my iPad mini are Netflix and Instapaper. Being able to do these on a large-screen phone is pretty damn nice.

What I Don't Like About Android

• Inconsistency of the Back button — This thing drives me NUTS. Sometimes, it's just intuitive to be able to jump back to the previous app with a tap of the Back button. Other times, when I expect to get to an app's main screen, the Back button just throws me back to the homescreen.
• Shitty interactions — Overall, the Android interface is good enough to do its job but it's the lack of the fun, interactive bouncing and physics that sets it a notch lower than iOS.
• Inconsistency of icon design. The homescreen just looks so damn ugly on Android because all of the app icons look completely different. Icon gradients, sizes, shapes, and even the rounded corners are just all over the place.
• Big screens are annoying for one-handed use. While I really love having the extra pixels for reading and watching videos, it's annoying to navigate around the phone with just one hand. I constantly have to change my grip to navigate around.
• Mini-USB is annoying after being spoiled by Apple's Lighting connector. "Did I plug it in the right way? Nope. Okay, lemme flip it over. Hmm, that didn't work either. Lemme flip it over again. Okay, there we go."
• I have yet to find an Android-exclusive app that I really love.

"What would it take for you to switch to Android?"

I quickly learned 90% of the iOS apps I really care about have an Android counterpart (e.g. Chrome, Circa, Dropbox, Feedly, Google Hangouts, Instapaper, Netflix, Simplenote). But there are few things that iOS does better than Android for me:

Syncing Twitter between Desktop and Mobile

Twitter is huge for me. I use Twitter Lists to stay on top of four things: tech news sites, tech bloggers, friends, and basketball.

Tweetbot for Mac/iOS syncs timeline positions across devices seamlessly. It's an underrated killer feature that separates Tweetbot from all other Twitter apps.

In addition to timeline syncing, Tweetbot also does an amazing job of syncing mute options. #NFLteams, #NHLteams, #TVshows, #horoscopes, tumblr.co, instagr.am, etc…all that shit is off my Twitter timelines, both on my iPhone and Mac. Mute once, muted everywhere.

Maintaining My 10 Year Old Music Library

This coming April, my iTunes library turns ten. That's ten years of obsessively organizing, rating, and tagging over 6,500 songs. With each song properly tagged, I'm able to dynamically create really awesome Smart Playlists.

Amazon Music, Google Music, and Spotify are not compelling enough for me to throw away my 10-year investment in iTunes.

Take Great Photos

The iPhone 5s' burst mode is totally the underrated killer feature. When I take action photos of my niece and nephews running around, I never miss a moment because I can take 10 shots/second and full resolution.

To be fair, I have yet to play with the cameras of other Androids.

Closing Thoughts

Overall, after a month of owning the Moto G, I've found that Android is really good…but it's not great. I like it…but I don't love it. I really like how Android gives me a ton of customization options…but I don't love any of the options.

(Sidenote: When iOS 7 came out, a lot of Apple haters cried out "Apple copied Android!" I have no fucking clue what the fuck they were talking about; iOS 7 is nothing like Android.)

The Android ecosystem has come a long way these past two years and I can confidently say it satisfies 90% of my app needs. The phablet form factor is something that's growing on me, especially because my vision has degraded from cataract and eye surgery.

If I were to seriously consider switching from iOS to Android, it'd basically come down to one simple question:

Which solves my computing problems more: tighter integration with Google services or tighter integration with Mac apps?

For now, I'll have to stick with the latter.

Maybe over time, things will change. Maybe my interest in Twitter will diminish. Maybe an iTunes competitor will invent a smarter, more automated way to organize my music. Maybe Google will conquer the next era of computing — wearable computers, smart TVs, smart car displays, and home automation.

Until any of that happens, I plan on keeping the iPhone as my daily driver while having the Moto G riding shotgun.

Update: After less than a month of getting my first Android, I've decided to return my Moto G. I also recycled my iPad mini at Gazelle.com and used the money from both to purchase a 32 GB Nexus 5 (Google Play Edition).

While the iPhone 5s is still my best option as a primary mobile device, the Moto G worked out so well as a secondary mobile device (for reading, streaming, and mobile web development) I decided to consolidate my iPad mini and Moto G into one legit Android.

TUAW summarizes Mat Honan's night:

They used that access to reset his iCloud password, reset his Gmail password, gain control of his Twitter account (which in turn gave them access to Gizmodo's Twitter feed and 400K followers) and generally wreak mayhem.

Unfortunately, Honan's iCloud account was tied to his iPhone and iPad, which both had Find my iPhone/iPad turned on. In the attackers' hands, the FMI utility was turned against Honan and both devices were remotely wiped. It got worse: his MacBook Air had Find My Mac enabled, which meant the hackers could erase his SSD... and they did.

Ouch.

I've always believed that your email should be they most secure password out of all your accounts. But man, it never occurred to me how much havoc can be caused when someone hacks your iCloud.

Lesson learned.